BlueBrick is a brand and website developed by the Institutes of Technology, Ireland. It allows people to search and compare 1000+ accredited courses. We worked with jump!¬†on the research, definition and naming process before developing the visual identity. At it’s core, BlueBrick gives people the tools to take better control of their own future. We developed a logo, strapline and set of illustrations that helped bring this idea to life.

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Die-cut flyer

Series of icons help to tell the story and highlight specific messages

Brand story & guidelines